在“新工科”建设背景下,针对数据挖掘课程传统教学中存在的问题,提出基于校企合作的教学改革路径。在改革中,重构了以产业需求为导向的三维教学目标,融合线上线下混合教学模式,引入企业真实项目构建实践闯关机制,并建立高校教师、企业教师、学生多元主体参与的综合评价体系,推动课程教学与产业前沿技术、业务场景深度融合,提升学生的工程实践能力、创新意识和职业素养。

Against the backdrop of the development of new engineering disciplines, this paper addresses the problems existing in the traditional teaching of Data Mining and proposes a teaching reform path based on school-enterprise cooperation. In the reform, a three-dimensional teaching objective oriented towards industrial demands is reconstructed, an online-offline blended teaching mode is integrated, real enterprise projects are introduced to build a practical challenge mechanism, and a comprehensive evaluation system involving multiple subjects such as university teachers, enterprise teachers, and students is established. It promotes the deep integration of course teaching with the cutting-edge technologies and business scenarios in the industry, thereby enhancing students' engineering practice ability, innovation awareness, and professional qualities.